Cannes You Say #ColaTruce?

June 26, 2019

TracyLocke’s breakthrough #ColaTruce Super Bowl stunt was shortlisted for five Cannes Lions at this year’s international awards show for exceptional work in advertising. You can read more about how we helped Pepsi challenge (and beat) Coke in their own backyard here.

Congratulations to our clients, our Pepsi Team and the army of cross-functional gurus that helped us pull off this amazing effort!

Shortlisted Categories:

Brand Experience & Activation (Single Market Campaign)
PR (Brand Voice & Strategic Storytelling)
PR (Single Market Campaign)
Media (Use of Stunts)
Outdoor (Displays)