Our People

Michael Bartlett


Managing Partner

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Michael Bartlett

Managing Partner


Michael has a passion for developing powerful, creative ideas that solve the complex issues our clients face today. As the Managing Partner of our Wilton office, he leads our PepsiCo, Heineken, HP, Diageo and other teams to deliver smart and innovative thinking centered around our Buy Design philosophy. From developing national ideas that build brand equity to shopper-relevant programs designed to drive sales to hyper-local initiatives aimed to connect in more purposeful ways, Michael brings the vision and marketing prowess that continue to play a critical role not only in the success of our business but in that of our clients' businesses as well.

Hugh Boyle


Chief Executive Officer

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Hugh Boyle

Chief Executive Officer


Hugh became CEO of TracyLocke in late 2014, following a combined eight years as global chief digital officer at OgilvyAction and Geometry Global. Throughout his career, Hugh has been an expert in the use of emerging technology in shopper marketing and brand activation—something now seen in much of the work at TracyLocke. The agency has enjoyed a sustained period of growth and expansion in recent years. This includes a run of 10 straight wins from 10 new business pitches during 2016—adding Diageo, Audi of America, Johnson’s Baby, and Heineken among others to the TracyLocke client roster. The year 2017 saw continued success when TracyLocke was appointed as the Kellogg’s shopper marketing agency of record, following an extensive multiagency pitch. Under Hugh’s leadership, the North American head count at TracyLocke has risen from 375 to 500+, and the agency has opened offices in several locations worldwide, most significantly in London, São Paulo, Singapore and Toronto. Hugh has three children: Cameron, Kitty and Lily; and though he’s a Brit, he and his wife, Mary, live in Dallas, Texas.

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