Tracy-Locke Helps Power the 41st Black Tie Dinner
We recently had the honor of designing creative for the 41st Annual Black Tie Dinner in Dallas, the largest fundraising dinner for the LGBTQ+ community in the nation. From developing the logo and tickets to the sponsor booklets and digital screens, we took the “Power of Pride” theme to the next level. We are so proud of the work we’ve done and believe that creativity has the power to create change.
Each year, Black Tie Dinner selects up to 20 North Texas beneficiaries to receive dinner proceeds as well as the Human Rights Campaign Foundation, the Dinner’s national beneficiary. To date, Black Tie Dinner has distributed over $25 million. With this year’s theme, “Power of Pride”, we created a logo lockup that conveys the brightness and vibrancy of the LGBTQ+ community. Throughout the year the team then helped develop creative visuals for various key events throughout the year, such as Pride in Dallas and Fort Worth. Everything culminated at the dinner event with design for everything from tickets and wayfinding signage to sponsor booklets and digital screens. We couldn’t be prouder to support this incredible cause, and are so happy to partner with such amazing clients!